Ben Farr — Product leader
Make good things, with good people, for the good of others.
I lead product at the intersection of data, content, design, and technology. Mission-driven environments are where I do my best work — guiding teams through complex problems in streaming delivery, content systems, and applied AI.
01
Technical work
Working tools, not mockups — built on AWS, HLS, and serverless AI.
02
Case studies
The product thinking behind the builds — strategy, architecture, and outcomes.
System architecture
AI Metadata Generator
Product strategy and technical architecture for an AI-powered serverless pipeline that transforms video into intelligent metadata.
- Computer vision
- Serverless
- Build vs. buy
Read the case study
Digital transformation
FullerEquip.com launch
A strategic product leadership case study on transforming theological education for digital learning.
- Zero-to-one launch
- Stakeholder alignment
- E-learning
Read the case study
Measurement design
Measuring transformation, not activity
A working prototype that measures learner formation instead of commercial activity — one learner's nineteen months on the platform, mapped as orbital mechanics on real production data.
- Mission-driven metrics
- Learning science
- Data storytelling
Read the case study
03 — Contact